Product Marketing Manager, Intelligence Services

Alteryx

Product Marketing Manager driving AI-powered analytics and marketing strategies for Alteryx’s innovative products. Collaborating closely with product management and sales teams to articulate value propositions and market narratives.

Posted 5/29/2026full-timeRemote • California • 🇺🇸 United StatesSeniorLead💰 $165,000 - $180,000 per yearWebsite

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

product marketinggo-to-market strategylaunch planningsales enablementcompetitive intelligencecontent developmentanalyticsdata platformsAI marketingstorytelling

Soft Skills

collaborationcommunicationcuriosityleadershipnarrative developmentanalytical thinkingrelationship managementstrategic thinkingcreativityadaptability

Tools & Technologies

Alteryxenterprise softwarebusiness intelligence toolsdata analytics platformscampaign analyticspipeline metricscustomer contentsales enablement materialslaunch materialsanalyst relations

Industry Keywords

B2B SaaSenterprise analyticsAI market landscapedata teamsbusiness usersanalystsIntelligence ServicesAuto InsightsApp Builderthought leadership

About the role

Key responsibilities & impact

Own the end-to-end product marketing strategy for Ask Alteryx, defining positioning, messaging, and go-to-market plays
Develop persona-specific narratives for business users, analysts, and data teams
Partner with Product Management to shape the Ask Alteryx roadmap narrative
Build launch plans, sales enablement materials, and customer content for new Ask Alteryx features
Monitor competitive intelligence across the conversational AI and enterprise analytics landscape
Define and maintain the positioning and messaging framework for Auto Insights
Develop use-case-driven content, including demos and customer stories
Drive analyst and press relationships for Auto Insights
Own the go-to-market strategy for App Builder
Create launch and enablement materials for App Builder updates
Develop and maintain a cohesive Intelligence Services portfolio narrative
Lead thought leadership programs
Develop a comprehensive enablement curriculum for Intelligence Services

Requirements

What you’ll need

7+ years of product marketing experience in a B2B SaaS environment
Significant experience marketing AI, analytics, or data platform products
Demonstrated ability to build and execute go-to-market strategies for complex, technical products across multiple personas and market segments
Deep understanding of the enterprise analytics, business intelligence, or AI market landscape
Exceptional messaging and storytelling skills; ability to translate sophisticated AI capabilities into clear, inspiring narratives
Track record of collaborating effectively with Product Management, Sales, Customer Success, and Demand Generation teams
Experience with launch planning, sales enablement, and analyst relations for enterprise software products
Comfortable working with product usage data, pipeline metrics, and campaign analytics to measure impact and guide strategy
Genuine curiosity about AI - you stay current on emerging trends
Experience with or passion for data analytics platforms; hands-on familiarity with Alteryx products is a strong advantage.

Benefits

Comp & perks

Medical, dental, and vision coverage
401(k) with company match
Paid parental leave, caregiver leave, and flexible time off
Mental health support and wellness reimbursement
Career development and education assistance
A monthly Connectivity Plus stipend of $150 to support remote work-related expenses
An annual $200 home office reimbursement