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Engagement Manager – Sales Analytics
EXLSales Analytics professional driving data-driven sales strategy and performance optimization across outbound channels at EXL. Collaborating with teams to deliver actionable insights that improve funded outcomes.
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
sales analyticsbusiness analyticsstrategy analyticsmarketing analyticscommercial performance analysisSQLPythonsegmentation analysiscampaign analyticsperformance modelling
Soft Skills
analytical skillsproblem-solving skillscommunication skillsstakeholder managementability to derive actionable insightsability to translate business questionscross-functional collaborationpresentation skills
Tools & Technologies
TableauPower BILookerdashboardsmonitoring frameworks
Industry Keywords
financial servicesfintechlendingoutbound salescustomer acquisition analyticssales funnel metricscampaign managementcustomer lifecycle analytics
Tech Stack
Tools & technologiesPythonSQLTableau
About the role
Key responsibilities & impact- Drive data-driven sales strategy and performance optimization across outbound sales channels
- Analyze sales performance, campaign effectiveness, and customer segmentation to identify growth opportunities
- Conduct comprehensive analysis of outbound sales performance to identify trends, drivers, and constraints impacting funded outcomes
- Analyze historical and current sales performance across outbound activities, campaigns, and customer segments
- Identify key drivers and inhibitors of conversion, efficiency, and sales productivity
- Translate analytical findings into actionable operational and strategic recommendations tied to measurable business outcomes
- Evaluate outbound dialing and campaign performance across populations, segments, and targeting strategies
- Identify high- and low-performing customer segments with clear business rationale and performance insights
- Develop recommendations to improve segmentation, prioritization, targeting precision, and campaign design
- Partner with teams to assess the impact of planned initiatives on eligible populations and outbound sales performance
- Build dashboards, monitoring frameworks, and recurring performance reviews to track sales funnel health and campaign effectiveness
- Support strategic planning through forecasting, scenario analysis, and performance modelling
- Present insights and recommendations to business stakeholders and leadership teams in a clear and concise manner
Requirements
What you’ll need- Strong experience in sales analytics, business analytics, strategy analytics, marketing analytics, or commercial performance analysis
- Hands-on experience working with large datasets and solving complex business problems using data-driven approaches
- Proficiency in SQL and Python for data analysis, reporting, and performance modelling
- Experience in segmentation analysis, campaign analytics, forecasting, or sales performance optimization
- Strong analytical and problem-solving skills with the ability to derive actionable business insights
- Ability to translate business questions into structured analytical frameworks and recommendations
- Strong communication and stakeholder management skills, including experience presenting insights to senior leadership
- Experience working in cross-functional and fast-paced business environments
- Bachelor’s degree in quantitative fields such as Data Science, Statistics, Mathematics, Economics, Finance, Engineering, or Business Analytics
- Master’s degree in a related quantitative or business discipline is a plus
- Experience in financial services, fintech, lending, outbound sales, or customer acquisition analytics domains
- Experience with BI and visualization tools such as Tableau, Power BI, or Looker
- Familiarity with sales funnel metrics, campaign management, and customer lifecycle analytics
Benefits
Comp & perks- Health insurance
- Professional development opportunities