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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and implementing go-to-market strategies and multi-channel marketing campaigns that drive acquisition and revenue growth. Strong ability to build relationships with partners and collaborate with internal stakeholders to achieve commercial objectives.
Highest-signal resume keywords
Partnership Marketing ExperienceMulti-Channel Campaign DesignCommercial AcumenStakeholder CollaborationStrategic Thinking
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Go-To-Market StrategyCampaign Performance AnalysisIntegrated MarketingChannel MarketingContent CreationPerformance MeasurementTargetingAudience UnderstandingRevenue Growth StrategiesJoint Marketing Plans
Soft Skills
Excellent CommunicationInfluencing SkillsProactive ApproachRelationship BuildingCollaboration
Industry Keywords
PartnershipsCommercial GoalsAcquisition TargetsGrowth StrategiesFast-Paced Environment
About the role
Key responsibilities & impact- Develop and implement go-to-market and marketing strategies across key strategic partners to drive acquisition, engagement and revenue growth
- Build strong relationships with external partners, understanding their audiences and objectives to shape effective joint marketing plans
- Design and deliver integrated, multi-channel campaigns across partner channels, including messaging, targeting, and performance measurement
- Partner closely with Sales to align on commercial goals, supporting joint planning, activation and ongoing partner success
- Create and deliver campaign assets, content and messaging for strategic partners, working independently and with Design teams to bring campaigns and co-marketing initiatives to life
- Analyse campaign performance and optimise activity to improve value, conversion and overall commercial outcomes
- Identify new partnership opportunities and contribute to the evolution of scalable channel marketing strategies
Requirements
What you’ll need- Ideally, experience in partnership marketing, with relevant experience in channel marketing, alliance marketing or integrated marketing also highly regarded
- Proven ability to design and deliver multi-channel marketing campaigns that drive measurable commercial outcomes
- Experience working with internal stakeholders including Partnerships Sales, Product Marketing, Design and external partners to deliver successful go-to-market initiatives
- Ability to think strategically while also being hands-on, proactive and comfortable driving initiatives through to execution
- Strong commercial acumen, with experience aligning marketing activity to acquisition, growth or revenue targets
- Excellent communication and influencing skills, with the ability to build relationships, present ideas and collaborate with a broad range of stakeholders
- A proactive, dedicated approach with the confidence to contribute ideas, find opportunities and operate effectively in a fast-paced environment
Benefits
Comp & perks- Enjoy a flexible, hybrid workplace that brings balance to how you work, all of our centrally located offices come together for a number of in-person celebrations and social events
- Set up your home office with a little financial help from us, and take advantage of great corporate discounts and vouchers from top retailers
- Benefit from our partnership with Sonder, which supports the wellbeing of our team members
- Unlock your potential via in-house training and programs, LinkedIn Learning, conferences and study assistance
- Access to a variety of leave options available to support your wellbeing, including up to an additional four weeks of purchased leave, generous parental leave, domestic violence leave, transgender leave, community leave, study leave, and more
- Join our communities, built around ‘Wellness’, ‘Belonging’ and the ‘Planet’ where you can make a meaningful contribution
