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Salesforce

Field Marketing Lead – Top Accounts, Program Management

Salesforce

Field Marketing Lead driving top account marketing and management for South Asia's top enterprise accounts. Overseeing strategic marketing initiatives and executive engagement for Salesforce.

Posted 6/18/2026full-timeBangalore • 🇮🇳 IndiaSeniorWebsite

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
B2B marketingprogram managementstakeholder managementexecutive engagement programspipeline trackingKPI trackingROI analysis
Soft Skills
communicationanalytical mindsetsynthesis of complex dataleadershipcross-functional collaboration
Industry Keywords
enterprise technologyC-suite eventsleadership forumsroundtablesSouth Asia marketingmulti-stakeholder marketing programs

About the role

Key responsibilities & impact
  • Plan and execute high-touch Top Account marketing programs for South Asia's top enterprise accounts
  • Partner with enterprise sales teams and regional leadership to identify priority accounts, map stakeholders, and build engagement plans aligned to pipeline objectives
  • Drive the South Asia marketing cadence — weekly meetings, pipeline reviews, and 7-country business reviews
  • Own communications for all marketing-led and marketing-supported field events, ensuring consistent messaging and timely updates across stakeholders
  • Prepare and deliver executive briefings, joint planning decks, and country plans in collaboration with directs and regional leadership

Requirements

What you’ll need
  • 10+ years of B2B marketing experience in enterprise technology
  • Demonstrated track record of managing complex, multi-stakeholder marketing programs
  • Experience driving executive engagement programs — C-suite events, leadership forums, roundtables — with measurable pipeline impact
  • Exceptional stakeholder management skills — comfortable operating across C-suite, sales leadership, account executives, and cross-functional teams
  • Strong program management abilities with the capacity to run multiple workstreams simultaneously across India and ASEAN
  • Sharp communicator — able to synthesize complex data into crisp executive narratives, briefings, and leadership updates
  • Analytical mindset with experience tracking KPIs, pipeline contribution, and program ROI

Benefits

Comp & perks
  • Accommodations if needed during the application process
  • AI-assisted resume review