Commercial Marketing Manager

Softcard (acquired by Google)

Commercial Marketing Manager leading marketing and commercial strategy for NAPA Racing UK. Overseeing a team to drive growth across sponsorships, merchandising, events, and brand presence.

Posted 6/19/2026full-timeBirmingham • 🇬🇧 United KingdomMid-LevelSeniorWebsite

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Hard Skills

marketing planninglead generationsponsorship managementevents managementmerchandise product managementbudget managementreporting on commercial performanceIP protectiontrademark governance

Soft Skills

senior leadershiprelationship buildingline managementoversight

Industry Keywords

NAPA Racingcommercial strategysponsorshiprevenue generationrace weekend operations

About the role

Key responsibilities & impact

Develop and execute NAPA Racing UK’s marketing plans
Identify and develop sponsorship and revenue generation
Act as main point of contact for sponsors
Oversee race weekend operations commercially
Lead merchandise ordering and stock management
Provide reporting on commercial performance
Line manage Brand Manager and Marketing Executive

Requirements

What you’ll need

Senior leadership responsibility for marketing and commercial strategy
Oversight of Brand Manager and Marketing Executive
Marketing Planning across all platforms
Lead Generation for sponsorship opportunities
IP Protection and management of NAPA Racing UK IP
Sponsorship Management and relationship building
Events management during race weekends
Merchandise Product Management for growth and revenue
Reporting on commercial performance
Line Management of Brand Manager and Marketing Executive
Budget Management of NAPA Racing commercial budget
Governance of NAPA Racing trademarks

Benefits

Comp & perks

Availability at all race weekends across the racing calendar.