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Social Media and Marketing Co-op
The Cigna GroupIntern supporting the Social Media Center of Excellence at Cigna. Creating compelling content and analyzing social media performance.
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
social media content creationsocial media analyticssocial advertising campaignssocial media metrics analysispaid social advertising planscontent design
Soft Skills
verbal communicationwritten communicationbusiness aptitudeproblem solvingteamworkindependenceleadership
Tools & Technologies
Microsoft productsAdobe Creative CloudPhotoshopInDesignIllustrator
Industry Keywords
social mediamarketingcommunicationscontent assetssocial strategies
Tech Stack
Tools & technologiesCloud
About the role
Key responsibilities & impact- Supporting the Social Media Center of Excellence
- Creating compelling social media content
- Managing and engaging on social platforms
- Conducting social advertising campaigns
- Monitoring feeds and social media analytics reports
- Helping to create research and content assets and supporting materials to execute social media campaigns
- Monitoring day-to-day content on social media platforms
- Performing social media metrics analysis and reporting
- Developing paid social advertising plans and social strategies with advertising execution
Requirements
What you’ll need- Pursuing an undergraduate degree with a focus in marketing, business, communications or a related field
- Minimum 3.0 GPA preferred
- Previous experience in social media and basic social content design
- Excellent verbal and written communication skills
- Strong business aptitude and problem solving skills
- Ability to work independently and as part of a team
- Emerging leadership skills demonstrated through students organizations, academic products, or community involvement
- Proficiency with Microsoft and Adobe Creative Cloud products such as Photoshop, InDesign and Illustrator is a plus
- Self-starter who is eager to learn and acquire new skills.
Benefits
Comp & perks- Professional development opportunities
- Flexible work arrangements