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Lead Product Manager, Customer Experience – Journey Intelligence
Wells FargoLead Product Manager enhancing credit card customer experience at Wells Fargo. Collaborating across departments to deliver actionable insights and drive improvements.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in customer experience (CX) strategy, utilizing data analysis tools such as SQL and Python to evaluate customer journeys and drive actionable improvements. Proven ability to develop data-backed business cases and present insights to senior leaders, ensuring alignment across cross-functional teams.
Highest-signal resume keywords
Customer Experience (CX) StrategyData Analysis Tools (SQL, Python, SAS)Customer Journey MappingBusiness Case DevelopmentCross-Functional Leadership
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Customer Journey MappingData AnalysisNPS MetricsCSAT MetricsVOC ProgramsKPI DefinitionCredit Policy UnderstandingPortfolio ManagementRisk FrameworksRegulatory Considerations
Soft Skills
Excellent CommunicationStorytelling SkillsStructured Problem-SolvingCollaborationResults-Driven Mindset
Industry Keywords
Management ConsultingCX ConsultingFinancial ServicesConsumer Lending ProductsCredit Card Originations
Tech Stack
Tools & technologiesPythonSQL
About the role
Key responsibilities & impact- Evaluate end-to-end credit card customer journeys to identify “moments that matter,” friction points, and experience gaps
- Apply structured customer journey mapping methodologies to assess and prioritize improvement opportunities
- Diagnose root causes using multiple data sources, including: Customer feedback (VOC) NPS, CSAT, and OSAT metrics Complaint data and call drivers Digital behavior and operational performance data
- Translate insights into prioritized CX initiatives aligned to enterprise strategy and customer needs
- Develop clear, data-backed business cases, including KPIs, assumptions, risks, and expected value realization
- Define and track success metrics and measurement frameworks for CX initiatives
- Partner cross-functionally to influence execution and drive alignment on priorities and tradeoffs
- Present insights and recommendations to senior leaders with clarity, confidence, and strong executive presence
- Act as a thought leader in CX, shaping journey roadmaps and helping mature journey intelligence capabilities
Requirements
What you’ll need- 5+ years of Product Management, product development, strategic planning, process management, change delivery experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education
- Background in management consulting, CX consulting, strategy, or financial services, with exposure to consumer lending products (e.g., credit cards, auto, personal loans)
- Experience in credit card originations, portfolio management, or unsecured lending, with understanding of credit policy, underwriting, risk frameworks, and regulatory considerations
- Strong familiarity with customer experience (CX) metrics and insights, including VOC programs, NPS, CSAT, complaint analysis, and call driver data
- Proven track record of evaluating customer journeys, identifying opportunities, and translating insights into actionable improvements
- Experience building and presenting data-driven business cases, including defining success criteria, KPIs, and measurement frameworks
- Demonstrated ability to analyze large, complex datasets and synthesize quantitative and qualitative insights into clear, compelling narratives
- Strong understanding of P&L drivers, pricing strategies, and portfolio performance
- Hands-on experience with data analysis tools such as SQL, Python, or SAS
- Ability to lead cross-functional initiatives and influence stakeholders across product, technology, operations, and analytics teams
- Proven ability to translate strategy into execution and deliver measurable business outcomes
- Comfortable operating in ambiguous, complex environments, with strong structured problem-solving skills
- Excellent communication and storytelling skills, with experience presenting to senior and executive audiences
- Highly collaborative, with a results-driven mindset, strong ownership, and accountability
Benefits
Comp & perks- Robust benefits
- Competitive compensation
- Programs designed to help you find work-life balance and well-being