Digital Account Manager

Archetype

Digital Account Manager managing day-to-day paid social campaigns for clients at Archetype. Collaborating with team members to align strategies and optimize campaign performance.

Posted 6/15/2026contractSydney • 🇦🇺 AustraliaMid-LevelSeniorWebsite

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

paid socialperformance marketingdigital campaign managementcampaign optimisationaudience targetingdata analysisreportingad copy developmentaudience segmentationbudget management

Soft Skills

communicationanalytical skillspresentation skillscollaborationindependenceclient managementtime managementproblem-solvingcreativityadaptability

Tools & Technologies

LinkedIn Campaign ManagerMeta Ads ManagerAI toolsChatGPT

Industry Keywords

B2Btechnologycorporate clientscampaign frameworksmarket insightsdigital trendscompetitor activitycampaign briefsperformance updatesclient accounts

About the role

Key responsibilities & impact

Manage the day-to-day delivery of paid social campaigns across a portfolio of client accounts, ensuring campaigns are executed effectively and delivered against agreed objectives.
Support the planning, setup, execution, optimisation and reporting of paid social campaigns across platforms including LinkedIn and Meta.
Contribute to media planning, campaign frameworks, audience targeting approaches and budget recommendations under the guidance of senior team members.
Manage campaign operations across active client accounts, ensuring campaigns are running efficiently and delivering against agreed KPIs.
Act as a day-to-day client contact for campaign-related queries, providing clear communication, performance updates and recommendations.
Build and manage campaigns within platform environments, including audience setup, creative trafficking, bid management and optimisation.
Analyse campaign performance data and develop reports that translate results into clear insights and actionable recommendations.
Support the development of campaign assets, ad copy variations, audience segmentation documentation and campaign briefs.
Monitor platform updates, digital trends and competitor activity, identifying relevant opportunities for clients.
Conduct research to support campaign planning, audience development and market insights.
Contribute to pitch materials, proposals and new business opportunities as required.

Requirements

What you’ll need

3–5 years of experience in paid social, performance marketing or digital campaign management, ideally within an agency environment.
Strong hands-on experience with LinkedIn Campaign Manager.
Experience with Meta Ads Manager and paid social campaign optimisation.
Confidence managing campaign communications and presenting performance updates to clients.
Strong analytical skills with the ability to interpret campaign data and develop actionable recommendations.
Excellent written and verbal communication skills.
Experience managing multiple campaigns simultaneously within a fast-paced environment.
Experience working with B2B, technology or corporate clients is preferred.
Familiarity with AI tools such as ChatGPT to improve efficiency, research and content development.
Ability to work independently while collaborating effectively within an integrated team environment.

Benefits

Comp & perks

Health insurance coverage
Health & wellness program
Duvet days
Work-from-home flexibility
Coaching and development programs
Ongoing learning and development opportunities