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CVS Health

Lead Director, Medicare Product Knowledge – Enablement

CVS Health

Lead Director overseeing Medicare product enablement and knowledge management at CVS Health. Driving product positioning and collaboration for the Medicare Individual portfolio with strategic insights.

Posted 6/23/2026full-timeRemote • Pennsylvania • 🇺🇸 United StatesSenior💰 $100,000 - $231,540 per yearWebsite

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Medicare Advantage product managementproduct strategyknowledge management frameworktraining developmentbenefit designregulatory requirementsenrollment experiencemarketing strategysales enablementprocess building
Soft Skills
cross-functional leadershipenterprise collaborationwritten communicationverbal communicationpresentation skillsstakeholder engagementadaptabilityfeedback gatheringstrategic thinkingteam partnership
Industry Keywords
Medicare productsbroker/channel managementfield salesdigital enrollmentretail strategiesbenefit intentproduct positioningsales COEmember experiencecomplex product details

About the role

Key responsibilities & impact
  • establish and lead a new enterprise-wide knowledge enablement structure for IVL Medicare Advantage products
  • translate complex benefit designs and product strategies into clear, consumable guidance for non-technical audiences
  • partner with cross-functional teams—including Sales COE, Learning & Performance, Broker Communications, Care Management, Marketing, Operations, and Member Experience
  • serve as a direct partner to Sales COE, facilitating product strategy conversations across internal and external distribution channels
  • act as a trusted voice on Medicare Advantage IVL products
  • integrate sales and distribution insights into product positioning
  • partner closely with broker, agency, and field sales leadership
  • establish and oversee a knowledge management framework
  • ensure appropriate artifacts exist to communicate benefit intent, design rationale, and member impact
  • partner with Learning & Performance and other teams to inform training development
  • provide subject matter expertise on how Medicare products are marketed and sold
  • gather feedback from stakeholders, monitor effectiveness of enablement approaches, and adapt strategies to improve impact and adoption

Requirements

What you’ll need
  • 10+ years of progressive experience in Medicare Advantage product management, strategy, or related functions
  • deep knowledge of Medicare Advantage products, benefits, and regulatory requirements
  • proven ability to translate complex product details into clear, consumable communications and trainings
  • strong background in cross-functional leadership and enterprise collaboration
  • demonstrated experience in building new processes or functions from the ground up
  • exceptional written, verbal, and presentation skills, with a proven ability to engage diverse audiences
  • demonstrated experience working in Medicare sales, distribution, or go-to-market functions (e.g., Sales COE, broker/channel management, field sales, or marketing strategy)
  • deep understanding of Medicare distribution channels, including broker/agent models, call center, digital enrollment, and retail strategies
  • practical knowledge of the end-to-end enrollment experience, including how members evaluate benefits, interact with brokers, and make plan selection decisions

Benefits

Comp & perks
  • medical, dental, and vision coverage
  • paid time off
  • retirement savings options
  • wellness programs
  • comprehensive benefits package