Senior Art Director, Campaigns, Digital & Print

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Art Director working on automotive campaigns from conception to delivery in various media formats. Engaging in a creative environment with direct client interactions and leading junior designers.

Posted 7/11/2026contractRemote • 🇩🇪 GermanySeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in conceptualizing and designing comprehensive dealer campaigns across various channels, ensuring adherence to corporate design standards while providing creative leadership and guidance to junior designers.

Highest-signal resume keywords

Art DirectionCampaign DevelopmentPrint and Digital Asset CreationAutomotive Design ExperienceAgency Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign ConceptualizationAsset IntegrationQuality AssuranceCreative PresentationVisual Design

Soft Skills

Creative SparringCollaborationAdaptability

Industry Keywords

Corporate DesignAutomotive IndustrySocial Media AssetsDigital MarketingBrand Conformity

About the role

Key responsibilities & impact

Conceptualize and design dealer campaigns (e.g., overstock, seasonal promotions)
Integrate vehicles into generic backplates and properly prepare retail assets
Pre-produce social assets — considering formats from print to digital
Design website hero panels and key visuals
Ensure all work consistently adheres to Volkswagen’s corporate design
Develop campaigns conceptually from the initial idea to the final look-and-feel, not just execute
Develop a creative leading idea and roll it out consistently across all channels
Act as a creative sparring partner for the agency and, where applicable, the client — present and defend concepts
Quality assurance: keep an eye on brand and corporate-design conformity of assets
Provide guidance / technical leadership to junior designers or on artworking when needed
Work efficiently under agency conditions: scheduling, feedback loops, scaling of assets

Requirements

What you’ll need

Experience as an Art Director with a clear campaign skill set (not a junior level)
Confident in print, social and digital — you actively adapt assets to channel and application
Agency experience is a plus (pace, approval loops, managing multiple assets in parallel)
Automotive and corporate-design experience is a strong plus
Independent creation of assets, not just templating

Benefits

Comp & perks

Remote work possible
Workload: 4 days per week
Duration: immediate start until end of September (extension possible)
Managed via an agency ticketing system