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Hinge Health

Lead Creative Program Manager

Hinge Health

Lead Creative Program Manager at Hinge Health optimizing operations and driving creative initiatives. Overseeing AI-driven creative operations and enhancing web presence through collaboration.

Posted 5/31/2026full-timeSan Francisco • California • 🇺🇸 United StatesSenior💰 $198,400 - $297,600 per yearWebsite

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Hard Skills
creative operationsprogram managementAI and automationweb operationsQA standardspublishing workflowsperformance trackingdata fluencyprocess designdecision frameworks
Soft Skills
communicationstakeholder managementleadershiporganizational skillsproblem-solvingjudgmentadaptabilitycollaborationrisk managementstrategic thinking
Tools & Technologies
project management platformsdigital asset management (DAM)design toolsvideo toolsAI toolsdashboardsperformance metricscreative tooling stackvendor management systemsbudget oversight tools
Industry Keywords
marketingcreativeagency environmentscross-functional programsutilization metricsefficiency metricsROI insightsscalabilitytemplateslocalization

About the role

Key responsibilities & impact
  • Optimize how pods and creative teams operate
  • Analyze utilization, throughput, and quality across creative teams to spot bottlenecks, then evolve processes, tools, and ways of working so teams operate efficiently
  • Improve quality, consistency, and scalability of web operations
  • Introduce and refine QA standards, publishing workflows, documentation, and governance to streamline repeatable work (e.g., templates, campaigns, localization) while balancing impact, feasibility, and team capacity.
  • Act as the central connector between strategy and execution
  • Bridge high-level brand and marketing objectives with creative and content by proactively surfacing risks and dependencies and driving clear, timely decisions.
  • Lead creative tooling and vendor ecosystems
  • Own and optimize the creative tooling stack and manage agencies and vendors defining scopes, SLAs, performance standards, and budgets to maximize value and reliability.
  • Scale creative operations with AI and automation
  • Define and execute the AI and automation strategy across the Brand, Creative & Content team, using utilization, efficiency, quality metrics, and ROI insights to continuously improve how creative work gets done.

Requirements

What you’ll need
  • 8+ years in creative operations, program management, or similar operational roles within marketing, creative, or agency environments, with a track record of owning and scaling complex, cross-functional programs end to end.
  • Proven experience leading complex web or digital programs from intake and prioritization through launch and measurement, working across multiple stakeholders and functions.
  • Hands-on experience applying AI and automation in creative or marketing contexts (e.g., content generation, workflow automation, performance tracking), including defining success metrics and measuring ROI.
  • Strong background in web operations and governance: processes, QA, publishing workflows, documentation, and cross-functional decision-making.
  • Demonstrated ability to create operational clarity, designing and implementing processes, ownership models, and decision frameworks that work across Marketing, Creative, Content, and Development.
  • Experience managing creative tooling ecosystems (e.g., project management platforms, DAMs, design and video tools, AI tools) and leading successful adoption across teams.
  • Experience managing agencies and external vendors, including performance management and budget oversight.
  • Strong data fluency, comfortable building and interpreting dashboards, tracking utilization and efficiency metrics, and using data to recommend operational changes.
  • Excellent communication and stakeholder management skills, with proven success aligning senior leadership, marketing, creative, and engineering partners around shared plans and tradeoffs.
  • Ability to thrive in a high-growth, dynamic environment with shifting priorities, exercising sound judgment and proactively surfacing risks and options.

Benefits

Comp & perks
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