Manager, Web Operations – Personalization

Mercer Advisors

Manager, Web Operations & Personalization overseeing content management at Mercer Advisors. Ensuring website accuracy and collaboration with marketing stakeholders.

Posted 5/26/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSenior💰 $105,000 - $110,000 per yearWebsite

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

WordPress developmentA/B testingAdobe TargetHTMLCSSJavaScriptweb analyticsAdobe AnalyticsGoogle Analyticscontent management

Soft Skills

communicationprioritizationcollaborationproblem-solvingattention to detailorganizational skillstime managementadaptabilitystakeholder managementquality assurance

Tools & Technologies

Adobe TargetWordPressweb analytics platformsCMSlanding page buildersperformance monitoring toolscontent publishing toolsSEO toolsmultivariate testing toolssite management tools

Industry Keywords

content managementsite performanceuser experienceaccessibility standardscompliance standardscontent optimizationmetadata updatesinternal linkingcontent enhancementswebsite management

Tech Stack

Tools & technologies

JavaScriptWordPress

About the role

Key responsibilities & impact

Own day‑to‑day content management and publishing operations across the WordPress website and supporting microsites.
Coordinate and execute a high volume of daily content updates and site change requests from multiple marketing and business stakeholders.
Upload, format, edit, and publish content including articles, landing pages, images, documents, videos, and campaign assets, ensuring consistency with brand, compliance, and accessibility standards.
Serve as the central point of intake for website content requests, providing clear prioritization, tracking, and communication on timelines and dependencies.
Partner closely with SEO and content teams to implement on‑page optimizations, metadata updates, internal linking, and content enhancements that support organic visibility and performance.
Ensure all published content remains current, accurate, compliant, and aligned with evolving marketing and business goals.
Serve as the primary internal resource for website‑related requests across the marketing team.
Establish and provide guidance on CMS processes, content standards, and publishing workflows to help stakeholders execute updates efficiently and accurately.
Conduct regular QA and validation to ensure analytics data integrity across site updates, content launches, and new feature releases.
Support the setup and execution of A/B and multivariate tests using Adobe Target, with a focus on content and UX optimization.
Partner with UX, analytics, and marketing teams to operationalize experimentation learnings and support continuous improvement initiatives.
Identify, document, and help resolve site issues related to performance, functionality, accessibility, or user experience in collaboration with internal stakeholders and external developers.

Requirements

What you’ll need

Proven experience with Adobe Target implementation and optimization.
Strong experience building and managing landing pages.
Hands-on experience with A/B testing tools and methodologies.
Proficiency in WordPress development and administration.
Solid understanding of website management, hosting environments, and deployment processes.
Experience with web analytics platforms (e.g., Adobe Analytics, Google Analytics).
Knowledge of updating and maintaining plugins, themes, and CMS components.
Familiarity with front-end technologies (HTML, CSS, JavaScript).
Understanding of site reliability, performance monitoring, and troubleshooting.

Benefits

Comp & perks

Company Paid Basic Life & AD&D Insurance
Company Paid Short-Term and Long-Term Disability Insurance
Supplemental Life & AD&D; Short-Term Disability; Accident; Critical Illness; and Hospital Indemnity Insurance
Three Cigna medical plans offerings including two High Deductible Health Plans and a Traditional Co-Pay medical plan.
Kaiser Medical plans available in California
Health Savings Account (HSA) with company contributions if enrolled in either HDHP medical plan.
Two comprehensive Dental Plans
Vision Insurance Plan
Dependent Care Savings Account for child and dependent care.
14 Company Paid Holidays including a full week off at Thanksgiving.
Generous paid time off program for vacation and sick days
Employee Assistance Plan
Family Medical Leave
Paid Parental Leave (8 weeks)
Maternity benefits utilizing company paid STD, any supplemental STD, plus Parental Leave (8 weeks) to provide time for recovery, baby bonding, and enjoying your family time.
Adoption Assistance Reimbursement Program
Company Paid Concierge Services for you and your loved ones for the spectrum of caring needs for your aging parents, young children, life’s challenges and more.
401(k) Retirement Plan with both Traditional and Roth plans with per pay period match as well as an after-tax option
Pet Insurance
Personalized financial planning and guidance from Mercer Advisors professionals, offered at preferred employee pricing