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TELUS

Marketing Manager

TELUS

Manager-Marketing responsible for overseeing Go-To-Market strategies and GTM program management across TELUS Consumer Solutions. Collaborating with various teams to ensure executional consistency in marketing strategies.

Posted 7/11/2026full-timeToronto • 🇨🇦 CanadaMid-LevelSenior💰 CA$109,000 - CA$202,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in Go-To-Market (GTM) program management, including the design and enforcement of standardized planning processes and frameworks. Proven ability to build relationships and influence stakeholders while managing multiple projects with attention to detail.

Highest-signal resume keywords
Go-To-Market Program ManagementProject Management Professional (PMP)Stakeholder Relationship ManagementProcess StandardizationCross-Functional Team Leadership

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
GTM PlanningWork Breakdown Structure (WBS)Program ExecutionProcess DocumentationProject ManagementQuarterly Planning CyclesEnterprise Program ManagementGovernance Framework DesignMulti-Stakeholder Program OrchestrationConsumer Mobility Understanding
Soft Skills
Excellent Communication SkillsRelationship BuildingAdaptabilityAttention to DetailAction-Oriented Attitude
Certifications & Qualifications
Project Management Professional (PMP)Project Management Institute (PMI)
Industry Keywords
Consumer SolutionsMarketing StrategyProduct ManagementBusiness PrioritiesMass Acquisition Events

Tech Stack

Tools & technologies
GoPMP

About the role

Key responsibilities & impact
  • Establish GTM PMO governance – Design, document, and enforce standardized GTM planning processes, playbooks, and calendar frameworks across TELUS Consumer Solutions to ensure consistency and repeatability
  • Create quarterly go-to-market plans working with commercial program leadership and channels to ensure E2E readiness
  • Orchestrate Master WBS – Develop and maintain comprehensive Work Breakdown Structures (WBS) that sequence GTM releases, master campaigns, and cross-functional deliverables across business priorities
  • Orchestrate end to end GTM operations for mass acquisition/STIM events like Black Friday
  • Drive process standardization – Partner with cross-functional teams to implement, monitor, and continuously improve GTM planning frameworks, establishing single-source-of-truth documentation and tools
  • Manage GTM calendar sequencing – Coordinate release timing and program timing across all consumer brands and channels to optimize market impact and resource efficiency
  • Build strong relationships with a broad audience of stakeholders to align on national bundle strategies, cross-channel messaging priorities, and negotiate trade-offs
  • Advocate for marketing and sales channels in strategic planning to optimize programs and results across all products, regions, and business priorities

Requirements

What you’ll need
  • Formal project/program management experience (5+ years) in Go-To-Market, enterprise program execution, or cross-functional business initiatives
  • PMP or PMI qualifications would be a distinct advantage
  • PMO or enterprise program management background with demonstrated expertise in designing governance frameworks, standardizing processes, and orchestrating complex multi-stakeholder programs
  • Proven ability to build strong relationships and influence stakeholders across marketing, sales, product, and business units
  • Excellent written and verbal communication skills with ability to simplify complex GTM concepts and align teams across all organizational levels
  • Demonstrated success managing multiple competing projects and programs simultaneously with strong attention to detail
  • Self-starter with a positive, action-oriented attitude and ability to adapt to changing priorities
  • Experience building, documenting, and enforcing process standards and playbooks
  • Great-to-haves
  • Understanding of Consumer Mobility and Home Solutions business
  • 5+ years of progressive experience in Marketing, Strategy, Product, or Program Management
  • Experience in go-to-market planning from concepts to frontline execution, including quarterly planning cycles
  • Leadership experience managing teams and driving organizational change
  • Bachelor's degree and/or equivalent industry experience.

Benefits

Comp & perks
  • Comprehensive total rewards package highlighting competitive salary and bonus structures
  • Minimum 3 weeks of vacation
  • Flexible benefits plan to meet the needs of you and your family
  • Flexibility to work in-office, virtually or a combination of both
  • Generous company matched pension and share purchase programs
  • Opportunity to give back to communities in which we work, live and serve
  • Career growth and learning & development opportunities to develop your skills
  • And much more …